Moobel is the sustainable and fresh Swiss furniture label founded by Monika Peier in 1998. The origins of Moobel lie in the garden chair developed by Walter Brand in 1967, which has since established itself as a Swiss design classic! In collaboration with Büro a+o, I was able to realise the website and the new online shop as part of the new branding.
Based on WordPress, the customer has the option of managing all products in the backend, adjusting prices and stock management at any time and creating suitable product combos using cross-selling functionalities. Exciting collaborations and orders are also reported in a news and reference section.
In the front end, the products and imagery are perfectly presented in a combination of minimal illustrations and full-surface images. With colourful imagery, large typography, plenty of white space and micro-animations, users can immerse themselves in the summery world of moobel all year round. The purchasing process has been simplified and optimised! And of course you can pay with all common digital payment methods such as MasterCard, Visa or Postfinance
